LEGO ● Freelance Consultant & Producer

I have worked with LEGO numerous times providing advice and guidance for sensitive internal videos. LEGO needed advice on filming narrative and structure to produce a moving and emotional series of videos to be viewed by every employee across the brand.


Freelance Producer & Editor

Short-form – Daily Mail TV, HBO, Jaguar, British Airways, Levis, Sky Atlantic, Moet.


Shortlist Media ● Head of Online Content

• Led a team of 16 videographers, producers, researchers and journalists
• Produced and oversaw various projects ranging from celebrity, local news and interest videos

• Produced video across the Shortlist and Stylist brands


Mail Online ● Lead Producer

  • Worked in a fast-paced newsroom, reaching up to 2million video views a day

  • Managed a team of editors, researchers and journalists

  • Communication: co-ordinating projects across departments and practicing legal processes daily

  • Strong client and internal negotiations required hour-on-hour

  • Robust knowledge of media, journalism law and the company’s technical equipment

  • In depth knowledge and observation of analytics to maximise productivity and visibility

  • Lead video producer for original content for the MailOnline – most stories become the leading story on the site, engaging up to 200,000 views in the first hour



Copyright Law ● Digital Copyright ● Competition Law ● Equality, Diversity and Inclusion ● The Bribery Act ● UK Libel Law


Diploma's: Social Media Marketing ● Inclusive Leadership Training ● Project Management ● Blogging & Content Marketing ● Digital Marketing


Audio Visual Media & Production Degree - University of Central Lancashire


Leadership 100%
Project Management 100%
Online Campaigns 90%
Photoshop 2020 80%
Premiere 2020 100%
After Effects 2020 50%
WordPress 100%



Adam Waters ● Director of Digital Content at British Forces

James is a talented, creative, and thoughtful content specialist with a real flair for video production. He cares about his work, cares his clients are completely happy, and is always really collaborative in his approach. I have no hesitation in recommending him.

Neil Kingston ● Senior Editor Mail Online

James was a precise senior editor. While running the desk he would lead and help the team to achieve their goals while also assisting and working closely to the newsroom editors. James also offered his technical knowledge to help the desk with original content and any issues that occurred.

© 2020